I've sold digital comics smut for 18 months at this point, and I've learned several significant things:
I’ve sold digital comics smut for 18 months at this point, and I’ve learned several significant things:
— People who buy our gay comics smut in hardcover format are pretty happy sticking with that format even though we get far more of the cover price off digital format. Most Europeans have not made the jump to digital media for comics.
— People who buy our gay comics smut in digital format take it seriously as a product BECAUSE it was in hardcover. In other words, a book is not “real” if it hasn’t been a physical book before or was simultaneously released in both formats. If a book is a “digital original”, they assume that it can’t be that good because, if it were, it would also come out in hardcover. This is a weird kind of snobbery since the whole point of digital media is to disrupt the assumed legitimacy of traditional print.
— Offering mini-comics as a low commitment option to generate new digital readers does not produce new digital readers.
— Offering a free webcomic does not sell paid digital comics. Buying banner ads in gay webcomics does sell pay digital comics, though, for some reason; in other words, webcomics readers won’t buy your pay stuff from your own free webcomic, but if you buy advertising at *another* webcomic, they think you are serious enough to pay for the work.
— Gay porn blogs who sell banner ads offer free/pirated smut so the people those ads attract don’t want to pay for digital gay comics smut. They are a waste of money as all you get is thousands and thousands of looky-loos but no sales.
— Gay porn blogs who promote pay digital porn (in other words, they don’t post free/pirated stuff) don’t sell banner ads BECAUSE they are storefronts for commercial enterprises. In other words, they present themselves as generic, individual-generated, non-branded gay porn blogs, but *they’re really promotional sites for a gay porn brand*. This is why they won’t blog about stuff that isn’t their product or sell banner ads to me. They hoard people who will pay for gay smut. This is really unfortunate for me.
— People on Twitter and Tumblr almost exclusively retumbl or RT you to get content for their feeds. They don’t care to buy what you’re promoting; they just care to exploit what you’re promoting. If they’re total assholes, they will go through the trouble of deleting your link and credit.
— Reddit users pestered me into buying ads rather than spam. Naturally, I buy ads on appropriate subreddits…and they sell less digital comics than the spam posts!
If you introduce me to smart, funny and cute friends who would buy our gay comics smut, you are doing something of tremendous importance to gay culture, gay liberation and the increase in sensation and quantity of your body and seminal orgasms. http://www.dalelazarov.com/